Johnson & Johnson TB Warriors

Animated & Interactive Awareness Campaign


This project is made to campaign the awareness of Tuberculosis (TB) in conjunction with World TB Day on March 24. The campaign’s objective is to drive behavioural changes / improve health-seeking behaviours among youth, promoting prevention and early screening, testing and treatment of TB.

We designed it to a fun way to create movement among youths in four key stages:

1. Awareness
2. Action
3. Spread
4. Creating an impact

A project by Studio Beyond KL

Behance

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